Specialised value-added distributor (VAD) operating across the Middle East and Africa region FVC has received the MENA Distributor of the Year Award from Poly; and the Distribution Partner of the Year Award from BeyondTrust. The two awards illustrate FVC’s strong market positioning in unified communications and collaboration (UCC) as well as in information security.
FVC has played a vital role for channel partners during the peak of pandemic, designing in- depth support programs, trainings, and workshops to enable them to help customers transition to the new way of doing business. Regional organisations wanted to deploy collaboration tools and cybersecurity solutions as a top priority to drive secure, digital-first operations, and to enhance productivity. Considering market demands, the distributor went the extra mile to drive the UC platform from Poly, ensuring it maximised its penetration across the region and making sure it was a mutual success for all parties involved.
Bob Aoun, Regional Sales Director, Poly Middle East & Northern Africa, said, “As distributed workforce and hybrid work increasingly becomes the norm, collaboration tools are key to derive the value from centralised and decentralized organisational structures. With Poly’s UC offering, it becomes effortless to integrate seamlessly with the platform and services of the customers’ choice. FVC has gone above and beyond in the face of challenging circumstances and converted market challenges into opportunities for its partner community and customers in the region. Their extensive expertise and market experience have successfully helped us to grow our business by many folds and we look forward to taking the relationship to new levels of growth.”
Traditionally known for its UCC capabilities, FVC has also carved a niche in the cybersecurity space. With a dedicated and well-planned approach, the distributor is positively addressing the challenges of cybersecurity in the region. Working in line with key partners and understanding customers’ pain points, FVC has built a robust channel ecosystem and worked towards conducting detailed Proof of Concepts (PoCs) to demonstrate how its vendors’ security solutions can solve the region’s information security problems. BeyondTrust has recognised the distributor’s efforts in this space.
John Hathaway, BeyondTrust Regional Vice President India, Middle East, and Africa, said, “We are excited to see our partnership with FVC grow and mature into a strong and long-lasting relationship. They have demonstrated great commitment and prowess in showcasing the strengths of our solutions through regular trainings and PoCs, helping us successfully expand our reach in the market. We are proud to have a capable partner in FVC.”
K.S. Parag, Managing Director at FVC, said, “We are honored to be awarded these two prestigious vendor recognitions. They are testaments to our growing success as a UCC and cybersecurity distributor in the region. We are especially proud of these wins, as we were able to make a difference in the most challenging market conditions during the pandemic. But we are not resting on our laurels, the market will see us doubling down on further investments in empowering channel partners to capitalize on digital opportunities.”
