Exclusive Networks Middle East has signed a distribution agreement with Mellanox Technologies to add the vendor’s data centre interconnect solutions to its disruptive technology portfolio.
The deal, which sees Mellanox and Exclusive Networks team up to offer technology solutions and services across the Middle Eastern region, offers significant expansion opportunities to both parties as well as hundreds of reseller partners, providing the ideal complement to storage and hyper-converged solutions from fellow Exclusive Networks vendors including Nutanix, Rubrik, Cloudian, and Pure Storage.
“Mellanox has a unique and comprehensive technology offering that reflects both its commitment to open standards in networking and cloud computing, and its hunger to continually disrupt the data centre market,” said Oliver Downs, Alliances Manager at Exclusive Networks. “This is yet another bonus for Exclusive Networks specialist resellers and global GSIs, as we collectively reap the dividend of a highly-aligned, multi-vendor portfolio that expands and converts more deal opportunities around datacentre transformation.”
Mellanox’s open Ethernet and InfiniBand solutions are available via Exclusive Networks worldwide. The partnership has already netted major deals across the globe, which include Mellanox solutions alongside other Exclusive Networks vendors. A regionally focused range of marketing campaigns and events targeting partner recruitment, lead generation and solution cross-selling are planned over the coming months to raise awareness and build significant pipeline revenue.
“Exclusive Networks’ expanding, global footprint, focus upon datacentre transformation and commitment to disruptive technologies were persuasive reasons to tie into a distribution agreement that we believe can deliver significant mutual growth,” said Syd Virdi, Director EMEA Channel Sales, Mellanox Technologies. “Our shared objective is to help partners differentiate by providing solutions that provide significant technical and commercial benefits; ensuring customers have exactly what they need today whilst offering open, scalable, future-proofed technology features. With proven results elsewhere in the group, we expect the synergies that exist with other Exclusive Networks vendors, to create added value for business partners and customers in the region.”
Discussion about this post