• About Us
  • Advertising
  • Digital Magazine
  • Supplements
  • Media Pack
  • Privacy Policy
  • Contact us
CXO Insight Middle East
  • News
  • Opinion
  • Business
    • Industries
      • Transport
      • Retail
      • Government
      • Real Estate
      • Education
      • Energy
      • Banking and Finance
    • Channel
  • Future
    • Tech
    • Gadgets
    • Science
    • Space
    • Sustainability
  • Events
    • Channel Insights Summit 2025
    • Insight Innovation Summit
    • CXO50 Oman
    • CXO50
    • ICT Awards
      • Dubai 2025
      • Saudi Arabia
    • Cyber Strategists Summit
    • Cloud Connect 2025
    • Channel Awards 2024
    • All events
  • GITEX
  • Digital Magazine
No Result
View All Result
CXO Insight Middle East
  • News
  • Opinion
  • Business
    • Industries
      • Transport
      • Retail
      • Government
      • Real Estate
      • Education
      • Energy
      • Banking and Finance
    • Channel
  • Future
    • Tech
    • Gadgets
    • Science
    • Space
    • Sustainability
  • Events
    • Channel Insights Summit 2025
    • Insight Innovation Summit
    • CXO50 Oman
    • CXO50
    • ICT Awards
      • Dubai 2025
      • Saudi Arabia
    • Cyber Strategists Summit
    • Cloud Connect 2025
    • Channel Awards 2024
    • All events
  • GITEX
  • Digital Magazine
No Result
View All Result
CXO Insight Middle East
No Result
View All Result

Bosch to unveil lower-cost sensors for autonomous cars

by CXO Staff
January 5, 2020
in News
autonomous cars self-driving

German automotive supplier Robert Bosch said it has developed a sensor that lets cars “see” a three-dimensional view of the road, aiming to lower the cost of technology that could speed the development of self-driving vehicles, according to a Reuters report.

According to Reuters, privately-held Bosch said the internally-developed lidar sensor, which it will show at the Consumer Electronics Show in Las Vegas next week, will cover both long and close ranges on highways and in the city and will work in conjunction with the company’s camera and radar technologies.

Lidar technology, which uses light-based sensors to generate a three-dimensional view of the road, remains a relatively young technology that is still in flux, said the report.

It is too expensive for mass market use in its current form, but if a cheaper lidar sensor were widely adopted, it could provide more depth data that would allow self-driving cars to detect the distance to other road users like pedestrians, reported Reuters.

While numerous start-ups are working on lidar, the involvement of large and trusted suppliers like Bosch could help speed adoption of the technology.

“Bosch is making automated driving a viable possibility in the first place,” Bosch management board member Harald Kroeger said in a statement.

Initially using bulky spinning devices placed on the roof of cars, lidar developers have transitioned to more compact solid-state devices that can be mounted on other parts of a car, such as near the headlights. These now sell for less than $10,000 in limited quantities, but analysts say they must sell for as little as $200 in mass production to become commercially viable, reported Reuters.

According to the report, Bosch did not reveal timeline, pricing or technology details for its lidar, but a spokesman said the company is working on making the sensors “production ready” and the focus will be on “affordable mass market” technology.

The spokesman declined to say whether Bosch already had auto customers for the sensor.

Lidar is currently used by companies including General Motors Co, Ford Motor Co and Alphabet Inc’s Waymo. Apple Inc also is evaluating the technology.

Others are less enthusiastic about adopting lidar, citing a high cost and limited capabilities – including Elon Musk’s Tesla Inc and Nissan Motor Co Ltd, according to Reuters report.

Last April, Musk called lidar “a fool’s errand” that was too costly and said anyone relying on the technology was “doomed.” Tesla vehicles rely on cameras and radars as their vision system for self-driving.

Hundreds of millions of dollars have been invested in lidar start-ups over the last few years.

Other major suppliers developing the technology include Valeo, Aptiv and Continental.

Tags: autonomous carsBoschElon Mushfeatured1Harald KroegerLidarself-driving carsTesla
ShareTweet

Related Posts

Help AG joins forces with F5
Business

Help AG joins forces with F5

Help AG, the cybersecurity arm of e& enterprise, has inked a strategic partnership agreement to be the first Managed Services...

June 3, 2025
HPE enhances robust compute platforms for mission-critical operations
Future

HPE enhances robust compute platforms for mission-critical operations

Hewlett Packard Enterprise announced two additions to its line of fault-tolerant HPE Nonstop Compute solutions, offering enterprises more power, flexibility...

June 3, 2025

Discussion about this post

Latest Issue

Help AG joins forces with F5

Help AG joins forces with F5

June 3, 2025
HPE enhances robust compute platforms for mission-critical operations

HPE enhances robust compute platforms for mission-critical operations

June 3, 2025
From QR code to compromise: the growing threat of “quishing”

Kaspersky uncovers malware targeting fintech platforms

June 3, 2025

The most trusted source of strategic intelligence for IT decision makers in the Middle East.

About

  • About Us
  • Advertising
  • Digital Magazine
  • Supplements
  • Media Pack
  • Contact Us

Policies

  • Privacy Policy

© 2024 – CXO Insight Middle East. All Rights Reserved.

Facebook-f X-twitter Linkedin
Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden.

About

  • About Us
  • Site Map
  • Contact Us
  • Career

Policies

  • Help Center
  • Privacy Policy
  • Cookie Setting
  • Term Of Use

Join Our Newsletter

© 2024 – CXO Insight Middle East. All Rights Reserved.

Facebook-f Twitter Youtube Instagram

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Join our mailing list
Sign up here to get the latest news, updates and special offers delivered directly to your inbox.
No Result
View All Result
  • News
  • Opinions
  • Business
    • Industries
      • Transport
      • Retail
      • Government
      • Real Estate
      • Education
      • Energy
      • Banking and Finance
  • Channel
  • Future
    • Tech
    • Gadgets
    • Science
    • Space
    • Sustainability
  • Events
    • Channel Insights Summit 2025
    • Insight Innovation Summit
    • CX50 Oman
    • CXO50
    • ICT Awards
      • Dubai
      • Saudi Arabia
    • Cyber Strategists Summit
    • Cloud Connect
    • Channel Awards 2023
    • All events
  • Videos
  • GITEX GLOBAL
  • Digital Magazine

© 2024 - CXO Insight Middle East. All Rights Reserved.