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Acronis launches simple, integrated Microsoft 365 protection for MSPs at UAE TRU Partner Event

by CXO Staff
February 27, 2025
in Business, Channel, News

New solution will enable the company’s over 370 Middle East MSPs to quickly onboard clients and deliver Microsoft 365 services, accelerating revenues

Heimdal and emt Distribution announce strategic partnership

At the second edition of its Threat Research Unit (TRU) Partner Day in Dubai, Acronis launched Acronis Ultimate 365, a comprehensive Microsoft 365 protection solution for managed service providers (MSPs). With Ultimate 365, MSPs can easily manage cybersecurity, backup, and compliance with a single, natively integrated, multi-tenant platform to help boost efficiency, reduce technician workload, maximise profitability, and simplify customer management.

Ziad Nasr, General Manager, Acronis Middle East
Ziad Nasr, General Manager, Acronis Middle East

Microsoft 365 is one of the most widely used business platforms in the region and in countries like the UAE, has over 40% market share by some estimates. This presents a significant opportunity for Acronis’ over 370 regional MSP partners, 200 of which are based in the UAE. Unveiling Acronis Ultimate 365 to partners present at its event in Dubai, Ziad Nasr, General Manager, Acronis Middle East said, “The incredibly large Microsoft 365 user base makes it a prime target for cyber threats such as email-based attacks, phishing, and social engineering. Many MSPs manage Microsoft 365 security and backup without an integrated platform, often relying on seven or more separate tools per customer. This fragmented approach leads to operational inefficiency, complex onboarding, security gaps, and increased costs. Acronis Ultimate 365 eliminates these challenges with an integrated solution that simplifies management while ensuring robust protection against cyber threats.”

Acronis Ultimate 365 delivers complete Microsoft 365 protection by integrating backup, extended detection and response (XDR), email security, collaboration app security, email archiving, security posture management, and security awareness training into a single, intuitive platform. This approach ensures a secure and resilient Microsoft 365 environment while simplifying management for service providers.

The solution also accelerates time to revenue by enabling MSPs to quickly onboard clients and deliver services without the delays caused by complex contract negotiations, manual tool integrations, or extensive staff training. Additionally, Acronis Ultimate 365 enhances operational efficiency and scalability by allowing MSPs to manage all customers and services through a centralised platform.

“MSPs today struggle with tool sprawl, time-consuming customer onboarding, and complex security management for Microsoft 365,” said Gerald Beuchelt, CISO at Acronis. “MSPs need a simple, cost-effective way to deliver comprehensive Microsoft 365 protection without managing multiple tools. The solution is Acronis Ultimate 365. With a single, easy-to-use, and powerful platform, MSPs can now integrate XDR, email security, and security awareness training — essential services that enhance security — while ultimately simplifying client management at a predictable cost.”

By adopting Acronis Ultimate 365, the company’s Middle East MSP partners will significantly reduce time spent on management, improving efficiency and profitability. The platform also introduces a flexible but predictable pricing model that helps MSPs meet varying customer needs, simplify service offerings, and scale their customer base. By integrating security, backup, and compliance into a single, natively integrated platform, MSPs can differentiate their services, create new revenue opportunities, and maximise the value they provide to clients.

The email archiving component of Acronis Ultimate 365 will be available in early access until Q2 2025 when it will become generally available, and the security posture management tool is nearing deployment.

Tags: AcronisAcronis Ultimate 365Microsoft 365Threat Research Unit (TRU) Partner Day
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