As the Middle East rapidly embraces digital transformation, the need for intelligent, AI-driven networking solutions has never been greater. Organisations are looking for ways to enhance connectivity, automate network management, and bolster security to meet the demands of an increasingly cloud-first world. To navigate this landscape, Juniper Networks offers AI-Native Networking Platforms that optimise performance and drive operational efficiency. However, achieving widespread adoption in a diverse and dynamic region requires strong channel partnerships that bring these innovations to enterprises on the ground. Through its strategic partnership with Mindware – regional value-added distributor, Juniper effectively brings its advanced solutions to enterprises eager to upgrade their networks and accelerate their digital transformation.
A strategic partnership for AI-native networking
Juniper Networks’ AI-Native Networking Platform leverages the power of artificial intelligence to deliver automation, self-healing capabilities, and advanced security—helping enterprises optimise their network performance with greater efficiency. However, successful deployment often relies on strong local partnerships that bridge the gap between cutting-edge technology and real-world business needs.
“The collaboration between Juniper and Mindware significantly enhances our visibility in the Middle East. Mindware successfully showcases our AI-Native Networking Platform solutions in a way that is tailored to the region’s demands,” said Fayez Eweidat, Senior Director Sales, Juniper Networks. “By leveraging Mindware’s extensive network of prospective customers, we extend our reach effectively, positioning our advanced cloud-ready networking solutions closer to regional enterprises and institutions.”
Mindware’s robust market presence ensures that Juniper’s innovative networking solutions reach the right customers, from government entities to large enterprises, addressing their critical infrastructure needs. The distributor’s deep local expertise provides businesses with access to cutting-edge technologies and skilled implementation services, ensuring that AI-driven networking becomes a reality for organisations in the region.
In a bid to strengthen its channel ecosystem, Juniper Networks recently updated its Juniper Partner Advantage (JPA) Program for 2025, introducing new incentives and learning programs designed to enhance partner capabilities. One of the key components of this update is a focus on accelerating AIOps (Artificial Intelligence for IT Operations) adoption, a critical element for organisations looking to streamline network management and improve operational efficiency.
“The 2025 update to the JPA Program focuses on key enhancements for our Middle East partners, particularly in training, rewards, and AI-driven networking,” explained Eweidat. “We’ve introduced a Champion Curriculum that elevates the technical and sales expertise of our partners, and a restructured rewards and rebates system that incentivises successful AIOps deployments.”
Strong channel partnerships and value-added distributors (VADs) like Mindware play a crucial role in bridging the gap between innovative networking solutions and real-world business adoption. As enterprises seek to modernise their IT infrastructure, these partnerships ensure that advanced technologies are not only accessible but also effectively implemented to drive digital transformation.
Mindware’s expertise extends beyond distribution; the company has built a strong foundation in AI, cloud computing, and enterprise networking, reinforcing its position as a key enabler of digital transformation in the Middle East. As the region embraces AI-driven solutions, Mindware has been actively working to upskill IT professionals and ensure organisations have access to cutting-edge technologies.
Fadi Matta, Vice President Saudi Arabia, Mindware, said, “Our goal is to set new standards in AI-powered networking, positioning Mindware as the partner of choice for businesses looking to achieve their digital transformation goals.”
One of Mindware’s major initiatives is the Mindware Training Academy, which equips partners with the necessary knowledge to leverage AI and automation in networking. In addition, the company has launched a dedicated AI and Cloud Business Unit and an Innovation Lab to explore emerging technologies and provide hands-on experience for IT professionals.
“We are proactive in creating separate business units, such as our AI and Cloud Business Unit, to tackle specific technologies that require different skill sets and approaches,” added Matta. “This allows us to stay ahead of the curve and provide cutting-edge solutions to our partners and clients.”
Saudi Arabia: A thriving market for AI-powered networks
Saudi Arabia is one of the most dynamic technology markets in the world, driven by Vision 2030 and the government’s commitment to advancing digital infrastructure. As AI, 5G, and IoT adoption accelerate across industries, the need for robust, scalable, and secure networking solutions is greater than ever.
“In 2025, the Middle East’s digital landscape will be dominated by AI-native network management, the widespread adoption of 5G technologies, and the demand for highly secure and automated connectivity,” explained Eweidat. “At Juniper, we are strategically advancing our product and service portfolio to meet customer demand in the region, ensuring they are equipped with next-generation network solutions.”
With Saudi Arabia investing heavily in smart cities, data centres, and cloud-first initiatives, Juniper and Mindware’s partnership is poised to play a key role in the Kingdom’s digital transformation. From AI-powered campus networking to cloud-based SD-WAN solutions, the combined expertise of Juniper and Mindware is empowering businesses to innovate while ensuring a seamless and secure digital experience.
The road ahead
As enterprises across the Middle East gear up for a more AI-driven and automated future, the collaboration between Juniper Networks and Mindware is paving the way for businesses to harness the full potential of intelligent networking.
By focusing on partner enablement, regional expertise, and AI-driven innovation, Juniper and Mindware are not just providing cutting-edge solutions—they are shaping the future of networking in the Middle East. As the region continues its rapid digital transformation, this strategic partnership will remain a key enabler of progress, helping organisations navigate the complexities of modern IT infrastructure with confidence and agility.
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