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The AI wake-up call: Why 2025 will expose unprepared CIOs

by CXO Staff
October 7, 2025
in Opinions

Mohammed Hilili, General Manager, GULF, Lenovo, explores why 2025 will be a critical year for CIOs, highlighting the urgent need for organisations to embrace AI strategically or risk falling behind in the rapidly evolving digital landscape

The AI wake-up call: Why 2025 will expose unprepared CIOs

Across the Middle East, AI has moved from hype to mandate. National visions such as Saudi Arabia’s Vision 2030 and the UAE’s AI Strategy 2031 don’t leave room for experiments that drag on without results. AI adoption here isn’t optional — it’s existential.

CIOs in the region face a unique squeeze: they must respect data sovereignty, deploy multilingual AI across diverse workforces, and adapt global best practices into regional compliance frameworks. In 2025, the Middle East is not watching the AI race — it is the race.

Mohammed Hilili, General Manager, GULF, Lenovo
Mohammed Hilili, General Manager, GULF, Lenovo

Hard numbers, hard lessons

The latest CIO Playbook 2025 paints a sobering picture: fewer than 10% of AI pilots succeed. That means 90% of AI spending is wasted on projects that never reach production. Winners act differently. They kill weak ideas quickly, focus on the use cases tied to profit, and scale what works.

We’ve seen this firsthand. In Sharjah, AHB.ai partnered with Lenovo to launch on-demand AI infrastructure — eliminating the cost and delay of traditional HPC setups. The result? Startups and researchers accessed supercomputing in hours, not months. This cut time-to-innovation by 95% and opened AI capabilities to organisations previously priced out of the market. That’s execution, not experiment.

Three red flags your AI strategy will fail

  1. Your data scientists can’t explain ROI in business terms.
  2. AI projects live in IT, not in business units.
  3. You’re buying tools before defining outcomes.

If these sound familiar, your strategy is already in trouble.

The uncomfortable truth

Most organisations aren’t ready. Their data is messy, governance is weak, and leaders lack the courage to retire old processes. AI doesn’t hide dysfunction — it amplifies it. Just as it multiplies excellence, it multiplies chaos.

The playbook for 2025 CIOs

Forget generic advice. Here’s what matters now:

  • Kill any AI project without a profit path. Vanity projects drain credibility and cash.
  • Fix your data or fail. There’s no middle ground. Clean, governed data is the oxygen of AI.
  • Build or buy skills — fast. Waiting for talent pipelines is a luxury you don’t have.
  • Governance is non-negotiable. Ethics, risk, and compliance must be designed in, not bolted on.
  • Hybrid-first is the only viable model. Sensitive workloads must stay local, while cloud provides scale and speed. Any vendor still pushing cloud-only is selling yesterday’s solution.

Monday morning actions

Don’t wait for the next board meeting. Start Monday:

  1. Audit your top three AI pilots — kill the weakest.
  2. Commission a data quality check on one core dataset.
  3. Map one process — supply chain, compliance, sales — where AI could unlock measurable gains.
  4. Set a 90-day deadline to move from pilot to production.

A quiet reminder, a loud challenge

In 2025, AI will not reward the fastest. It will reward the most prepared. The CIOs who win will be those who link AI directly to profit, who govern with integrity, and who make hard calls quickly.

The real question is simple: when your board asks about AI ROI next quarter, will you hand them another slide deck — or proof of profit? The clock is already running.

Tags: 2025AILenovoMohammed Hilili
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