Strategic Partners

NetApp Appoints New President To Lead Global Go-To-Market Operations

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Cesar Cernuda
Cesar Cernuda, NetApp

Cloud data services player NetApp has appointed Cesar Cernuda as its new president, who will report to CEO George Kurian, effective from July.

He will lead the firm’s global go-to-market operations spanning sales, marketing, services, and support. Cernuda joins NetApp from Microsoft, where he was president of Microsoft Latin America and corporate vice president of Microsoft Corporation.

He brings with him extensive experience in leading business transformation, building diverse, high-performing teams, and driving a successful cloud business.

In his role as president, Cernuda will continue to evolve the NetApp’s go-to-market strategy and organisation to accelerate growth by transforming how we approach the changing customer landscape and capture new growth opportunities, particularly in cloud.

Today’s technologies and the rapid pace of digital innovation have created new opportunities for organisations to engage with and serve their customers. To capture these opportunities, NetApp’s marketing, sales, and services and support organisations will be combined under Cernuda to create an integrated, global go-to-market organisation. Cernuda’s experience in leading global enterprise sales and transforming business will enable him to foster tighter alignment between the teams, helping NetApp to quickly capture new growth opportunities in enterprise storage systems and cloud data services.

“As we look to accelerate our cloud and software strategy, Cesar’s experience in successfully transforming large global organisations will strengthen NetApp’s position as a leader in cloud data services and drive value for our shareholders,” said George Kurian, Chief Executive Officer. “I’m excited to welcome a leader of his caliber. I look forward to him bringing to the team his passion for strong results, his commitment to building diverse, high-performing teams, and his experience in business transformation as we continue to evolve our go-to-market strategy to reflect the changing customer landscape.”

“As the adoption of cloud and data services continues to grow in the EMEA region, NetApp is well positioned to help customers and partners navigate this digital transformation,” said Cernuda. “The key hyperscale public cloud vendors have bet on NetApp technology to support them with their customer offerings, and I believe this is one of the best examples of how NetApp has been transforming to become a cloud-first organisation. I am thrilled with the opportunity to help and support customers and partners manage and protect one of their most important assets— their data.”

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