Proofpoint to display people-centric cybersecurity solutions

Global cybersecurity and compliance company Proofpoint will be participating at GITEX 2019 Technology Week, where it will showcase its portfolio of people-centric cybersecurity solutions, that protect organisations’ greatest assets and biggest risks: their people.

Threat actors are increasingly targeting the human factor: in fact, 99% of today’s targeted cyber attacks are human activated. These attacks rely on a person at the other end to open a weaponised document, click on an unsafe link, type their credentials, or even carry out the attacker’s commands directly (such as wiring money or sending sensitive files).

“Cybercriminals relentlessly target the people who will provide the most lucrative pay-out and that’s why we are committed to delivering innovative people-centric security and training solutions that ensure an organisation’s most attacked people are protected,” Emile Abou Saleh, Regional Director, Middle East and Africa for Proofpoint. “We continue to invest in the Middle East and are excited for our participation at GITEX. The week represents a cornerstone in the Middle East cybersecurity events calendar, and a fantastic opportunity to educate partners, customers and prospects on the cyber risks facing employees today”.

With an integrated suite of cloud-based solutions, the firm provides unique visibility into organisation’s most targeted employees—and they often aren’t the traditional VIPs, but rather their very attacked people (VAPs).

Attendees at GITEX can experience the firm’s offerings such as Proofpoint Security Awareness Training, Proofpoint Email Protection, Proofpoint Advanced Threat Protection and Proofpoint Cloud App Security.

The company also has recently announced two industry-first innovations – enhanced URL isolation based on user risk profiles and new training customisation, both of which will be showcased at the conference.

Proofpoint will be exhibiting in the Sheikh Rashid Hall at Stand SR-F2.