• About Us
  • Advertising
  • Digital Magazine
  • Supplements
  • Media Pack
  • Privacy Policy
  • Contact us
CXO Insight Middle East
  • News
  • Opinion
  • Business
    • Industries
      • Transport
      • Retail
      • Government
      • Real Estate
      • Education
      • Energy
      • Banking and Finance
    • Channel
  • Future
    • Tech
    • Gadgets
    • Science
    • Space
    • Sustainability
  • Events
    • Channel Insights Summit 2025
    • Insight Innovation Summit
    • CXO50 Oman
    • CXO50
    • ICT Awards
      • Dubai 2025
      • Saudi Arabia
    • Cyber Strategists Summit
    • Cloud Connect 2025
    • Channel Awards 2024
    • All events
  • GITEX
  • Digital Magazine
No Result
View All Result
CXO Insight Middle East
  • News
  • Opinion
  • Business
    • Industries
      • Transport
      • Retail
      • Government
      • Real Estate
      • Education
      • Energy
      • Banking and Finance
    • Channel
  • Future
    • Tech
    • Gadgets
    • Science
    • Space
    • Sustainability
  • Events
    • Channel Insights Summit 2025
    • Insight Innovation Summit
    • CXO50 Oman
    • CXO50
    • ICT Awards
      • Dubai 2025
      • Saudi Arabia
    • Cyber Strategists Summit
    • Cloud Connect 2025
    • Channel Awards 2024
    • All events
  • GITEX
  • Digital Magazine
No Result
View All Result
CXO Insight Middle East
No Result
View All Result

Transformation redefined

by CXO Staff
June 11, 2019
in News
Transformation redefined

How do you help your customers with their digital transformation journey?

From a global perspective, we have been digitally transforming businesses since the advent of software in some shape or form. In my opinion, digital transformation is not about standardisation anymore.

If you look at the ERP industry in the past 20 years, it was around standardizing processes such as finance, HR, CRM, etc. Nowadays, digitalisation is all about transforming how you compete, and it is more about how you differentiate versus competition. This is where IFS is unique in the ERP space because our focus is on helping our customers challenge the status quo and change the way they compete with others.

There are two dimensions to that, which enable digital transformation for our customers, and it is something we have done for the last 20 years. First is the functionality for specific verticals built into the platform, and second is the architectural direction we have taken. It is open, and we allow for the re-use of the services in our platform via APIs and microservices.

 What does digitalisation really mean to you?

Digitalisation has become a buzzword but what most people really mean by it is ‘how do I transform my customer interface and what I bring to my customers through the use of digital technologies and the data that I have got in the background’.

 How important is the back-end transformation?

It depends on what you mean by back-end; it can be anything that is not customer facing. If you look at IFS ERP systems, most of it is actually back-end, and a back-end needs to be open to anything else you want to build around it. The business needs and services of customers keep changing. So, as a company, you need to deploy a layered architecture that allows you to build something that is not forever, but it should be integrated into a stable back-end core, which is agile and flexible. That is how you help your customers to serve their customers and meet their changing needs faster.

Is ERP moving to the cloud?

ERP is moving to the cloud, and it is moving to wherever the customers want it. What we have seen is customers have very different views of where they want it and the cloud is a big name for a lot of different things. It can be a private cloud or public cloud, and both approaches have pros and cons. If you are considering a public, SaaS type of model, your processes cannot change very often, and there also issues related to data integrity. On the other hand, private clouds can’t scale and don’t offer the same cost benefits of a public cloud. What we offer our customers is a choice and deploy it wherever they want it.

Tags: featured2IFS
ShareTweet

Related Posts

Microsoft promotes Naim Yazbeck to President, MEA
Business

Microsoft promotes Naim Yazbeck to President, MEA

Microsoft has announced the promotion of Naim Yazbeck to President for Microsoft Middle East and Africa (MEA), effective July 1,...

July 7, 2025
Omnix launches AI-first managed services to transform next-gen IT support
Business

Omnix launches AI-first managed services to transform next-gen IT support

Omnix International announces the launch of its AI-first Managed Services offerings. These next-generation IT support offerings embed artificial intelligence, automation,...

July 7, 2025

Discussion about this post

Latest Issue

Microsoft promotes Naim Yazbeck to President, MEA

Microsoft promotes Naim Yazbeck to President, MEA

July 7, 2025
Securing critical infrastructure in an era of evolving threats

Securing critical infrastructure in an era of evolving threats

July 7, 2025
Recorded Future on powering resilience with intelligence-led security

Recorded Future on powering resilience with intelligence-led security

July 7, 2025

The most trusted source of strategic intelligence for IT decision makers in the Middle East.

About

  • About Us
  • Advertising
  • Digital Magazine
  • Supplements
  • Media Pack
  • Contact Us

Policies

  • Privacy Policy

© 2024 – CXO Insight Middle East. All Rights Reserved.

Facebook-f X-twitter Linkedin
Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden.

About

  • About Us
  • Site Map
  • Contact Us
  • Career

Policies

  • Help Center
  • Privacy Policy
  • Cookie Setting
  • Term Of Use

Join Our Newsletter

© 2024 – CXO Insight Middle East. All Rights Reserved.

Facebook-f Twitter Youtube Instagram

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Join our mailing list
Sign up here to get the latest news, updates and special offers delivered directly to your inbox.
No Result
View All Result
  • News
  • Opinions
  • Business
    • Industries
      • Transport
      • Retail
      • Government
      • Real Estate
      • Education
      • Energy
      • Banking and Finance
  • Channel
  • Future
    • Tech
    • Gadgets
    • Science
    • Space
    • Sustainability
  • Events
    • Channel Insights Summit 2025
    • Insight Innovation Summit
    • CX50 Oman
    • CXO50
    • ICT Awards
      • Dubai
      • Saudi Arabia
    • Cyber Strategists Summit
    • Cloud Connect 2025
    • Channel Awards 2023
    • All events
  • Videos
  • GITEX GLOBAL
  • Digital Magazine

© 2024 - CXO Insight Middle East. All Rights Reserved.