Strategic Partners

Microsoft launches new AI campaign in Middle East

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Microsoft has launched the ‘Make your Wish’ campaign across the Middle East. The initiative calls on individuals and organisations of all sizes in the region to share their ideas about the incredible possibilities with Artificial Intelligence (AI), and how they can change the world.

According to the company, ‘Make Your Wish’ will act as a platform to bring ideas and imaginations together from bright minds on implementing Artificial Intelligence and how it could help improve lives – and empower people and organisations to achieve more. By simply making a wish, people with ideas that can be enabled through AI technology can stand a real opportunity to not only be heard, but to bring real world impact.

In a few steps, individuals can submit their request, which if selected will appear on the Wish List . After that, colleagues, friends and family can support the individuals with a vote. In the first quarter of 2019, a panel of Wish Fulfillers will review all the submissions to choose a selection of wishes to make come true – and drive real implementation, said the company.

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